So, I'm excited to report that I've discovered, in order to church the unchurched, what we need are churches designed and staffed and marketed for people who don't like church.
Yep, a church for people who don't like church. What kind of church do get you when get a church of people who don't like church? Think outside the box.
After all, the reality is that there are a lot of people who are looking for God and seeking a spiritual dimension to life, but just don’t want to go to church to find it. And come on, let's face it, from pagan Roman Emperors to the Bolsheviks to the terrorists, it was never really Jesus they hated. It was, you guessed it, the church all along. And, in case no one's noticed, a lot of Americans are already lining up to join that club. Talk about a market! So......
We'll do music that isn't religious because, let's face it, a lot of people are out there who don't like it. Don't like worship music? Hey, we've got a place for you. That is, unless you like church. Because we are definitely the place for people who don't like church. In fact, if you're a Christian from another church, there's a good chance you won't fit in. So, go somewhere that you'd like and that likes you. 'Cause we ain't and we don't. Why not try, say, Alabama.
Think of the opportunities we've been missing. Face it, there are a lot of people who don't like church. And, let's be honest, who can blame them? Most churches seem judgmental and holier than thou. They make you wear your Sunday best, play music from the 1800s, and are too into politics. And they seem to care more about people’s money than people. (side-note: Hey, we just wanna say thanks Mom for giving us life and raising us and teaching us and sending off to Bible college and giving us lots of stuff all along the way. But now, old lady, wake up and smell the Budweiser. Take a hike.)
Got some serious doubts about Christianity? Even more negative towards church? Join the club. And, to all those so-called friends who told us in Christian college if we didn't like rules, didn't like authority, and didn't like getting up and going to church, we had no business going into the Christian ministry...gotcha!
Hold me down! I'm on a roll!
Listen, apathetic, unsaved, disinterested, immersed in sex and sin America: We're just what you've been looking for. No rules. No limits. Just love. Lots of love. You'll love us. And, why not? We love us. So, come as you are. We're not holier than thou. We're not holier than anybody.
Don't stop me now.
Think of the market.
This is going to be big. Really big.
So, let's see. What can we call it? No worship music. No rules. No preachy messages. No long boring scripture readings. No judging. No table. No body and blood. Come as you are. There's got to be a name that would work. It's go to have that kind of earthy real-world..
No, wait. Wait. I've got it.
"What the Hell"
Yes, that name would be just about perfect.